#MusicMonday: deadmau5’s Cubev3 Tour 

by Lisa Davis on October 7, 2019 in Living Texas, Austin, Houston, Music,
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DJ deadmau5 is bringing his signature dancefloor-friendly sound and dynamic visuals to life for music lovers everywhere with a one-night festival of electronic dance music.

Six-time Grammy nominee deadmau5, pronounced “dead mouse,” is easily one of the most well-known and well-respected electronic music DJs and producers in the world. Before he was deadmau5, Canadian Joel Zimmerman was inspired by computers and 8-bit video games as a teenager. He began using old computer chips and discarded electrical appliances to create his signature sound and music. 

Deadmau5 has collaborated with the Foo Fighters, DJs Kaskade and Wolfgang Gartner and
is an avatar in DJ Hero 2. Photo courtesy Leah Sems

Deadmau5 revolutionized the electronic dance music (EDM) genre with a mixture of stylistic musical elements consisting of progressive house, the funk of techno, repetition of trance, and multi-layered trap beats—dynamic, free-style dance moves encouraged. He’s known for the oversized “mau5head” he wears while performing hits like “Ghosts ‘n’ Stuff,” “Strobe” and “I Remember,” to name a few. 

The Cubev3 can rotate 360 degrees, giving every audience member a great view of the over-the-top festival-style visuals which play alongside the deep electronic beats of deadmau5’s sound. Photo courtesy deadmau5

The specially designed Cubev3 stage was introduced to a crowd of over 70,000 at the 2019 Ultra Music Festival where it changed from 90 degrees into 45 degrees then rotated 360 degrees. With mind-bending content and deadmau5’s custom touch designer system, the Cubev3 comes to life with a semi-transparent look making it the most complex production he has ever showcased.

Joel Zimmerman, aka deadmau5, was blocked by the Walt Disney Company when he attempted to trademark his deadmau5 logo because it closely resembles their classic Mickey Mouse silhouette. Photo courtesy deadmau5

Every audience seat is excellent for viewing the mesmerizing EDM performer’s onstage visuals. With his pulsating and glowing light show moving in sync with the electronic beats, deadmau5 had September’s sold-out crowd at Austin’s ACL-Live exploding in euphoria with every drop of the beat. 

In 2017, deadmau5 launched his own record label, mau5trap, signing artists i_o, monstergetdown and BlackGummy. He also hosts an online music production master class passing along his skills to hopeful would-be DJs. 

Joel Zimmerman, more widely known by his stage name deadmau5, tinkered with computers and household electronics as a teenager putting his music together with influences of 8-bit video games into
his battalion of synthesizers. Photo courtesy deadmau5

With or without Cubev3 or the plethora of LEDs that could possibly light up a small town, deadmau5 has become one of the best electronic musicians the genre has seen and the most in-demand live acts in the world. 

Deadmau5’s Cubev3 is on tour now and hits Houston November 14-15.

Cover: Deadmau5 at Miami’s Ultra Music Festival, courtesy photo

Lisa Davis lives in Austin and is the Editorial Assistant for Texas Lifestyle Magazine and an honors graduate of Concordia University Texas with a Bachelor’s Degree in Communication and Public Relations.